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Content Strategy Roadmap

The Content Strategy Roadmap turns research into a prioritized publishing and conversion plan.

Roadmap Inputs​

  • audience research
  • keyword clusters
  • competitor gaps
  • AI-search opportunities
  • offer ladder
  • funnel goals

Deliverables​

  • pillar map
  • supporting content list
  • 90-day publishing plan
  • CTA map
  • internal link plan
  • refresh plan