Growth Scorecard
The growth scorecard helps quickly diagnose strengths and weaknesses.
Scorecard Areas
| Area | Score Question |
|---|---|
| Audience | Do we know the buyer and their pains? |
| Content | Do we have useful content mapped to intent? |
| AI visibility | Are we visible and accurate in AI tools? |
| Conversion | Are visitors guided to a next step? |
| Are we capturing and nurturing demand? | |
| Paid | Are ads accelerating a proven funnel? |
| Offer | Is the offer clear and valuable? |
| Reporting | Can we see what is working? |
Score each area from 1 to 5 and prioritize the weakest high-impact area first.